Managing the Millennials

About the Book

A valuable tool for anyone who wants to effectively manage and motivate twenty-something workers

Many books are being published on how to manage employees of the "millennial" generation, but the solutions offered are anecdotal at best. Backed by years of serious research, Managing the Millennials provides managers of all ages with specific recommendations and tools for engaging this burgeoning demographic-some 78 million strong. Each chapter shares relevant interviews, case studies, and offers research-backed ideas and best practices to help any organization and their leaders address the challenges generational diversity presents.

  • Answering the perplexing question of how does one lead and manage younger employees, this book
  • Offers research-based guidance on getting the most from twenty-something employees
  • Answers common questions and outlines practical solutions for building better relationships between the younger workers and the people who manage them
  • Includes a Special Offer with immediate benefit to readers: access to the authors' Generational Rapport Inventory (GRI), a tool that measures a managers competencies and identifies strengths and weaknesses in dealing with Millennials.

Insightful and practical, Managing the Millennials is a valuable tool for millions of managers globally whose job it is to manage and motivate their twenty-something workers.

With professionals enjoying longer careers than ever before, offices encompass multiple generations of employees. However, the rise of "the Millennials," also known as "Generation Y," has brought a new set of challenges to managers. Millennials work differently, think differently, and have a different set of priorities. This can leave non-Millennial managers, at best, confused about how to manage and motivate their teams.

That's just the short-term challenge for businesses. The long-term challenge is to find a way to win and retain top talent from this generation of workers, who are more willing than any generation before them to leave a position if they find something more interesting or more lucrative. With 50 percent of business executives set to retire in the next five years, and thousands of others poised to do the same soon after, it's essential to build up a staff of dedicated, invested Millennials in the workforce of any company that's serious about its survival.

Managing the Millennials delves into the differences between the generations at work today in businesses around the country, and digs deep to explore what makes the Millennial generation so different from the ones that came before. It identifies nine crucial points of tension that result from clashing value systems among these generations, and then provides nine approaches to resolve clashes, build communication, nurture collaborative teams, and create long-lasting relationships across generations of colleagues.

With examples from managers and executives in every area of business, fascinating analysis of performance and behavioral patterns across generations, as well as tested techniques you can put into effect at your organization, Managing the Millennials gives you the knowledge and tactics you need to push your workforce to new levels of productivity.

About the Authors

Chip Espinoza: His mission in life is to help organizations become worthy of human habitation. Recently, he has focused on the integration of Millennials (AKA GenY) into the workplace. He and his colleagues have identified 9 competencies critical to managing in today's workplace.

Chip Espinoza is the Chief Executive Officer of GeNext Solutions. Chip's clients are some of the most recognized icons in the for-profit and non-profit worlds. He also teaches leadership in the Hobbs Leadership Program at California State University Long Beach. He has taught leadership and management for the past 12 years at both the graduate and undergraduate levels.

Recently, Chip has been keynoting in organizations across the country on his research about 'Millennials' and their value to organizations. Chip is a leading expert on the subject of generational diversity in the workplace.


Mick Ukleja: is the founder and president of LeadershipTraQ, a leadership-consulting firm based in California. He hosts LeadershipTraQ Televised, an interview-format talk show in Southern California that profiles outstanding leaders. He helped found the Ukleja Center For Ethical Leadership at California State University, Long Beach, the second largest university in the state.

Mick has worked with entrepreneurs and corporate executives of businesses and organizations ranging from Boeing to the Special Olympics. Mick also serves as Chairman of the Board of Trustees for the Astronauts Memorial Foundation at the Kennedy Space Center, which oversees the Center for Space Education. He is a principal in Bonita Bay Group, one of the largest developers of master-planned communities in Southwest Florida. Dr. Ukleja holds a bachelor's degree in philosophy, a master's degree in Semitic languages, and a Ph.D. in theology


Craig Rusch: was a professor of psychological anthropology at Vanguard University located in Costa Mesa, CA. He also served as Chief Strategy Officer with GeNext Solutions, a professional service firm that specializes in cross-generational management.

Craig received his doctorate from the University of California, Irvine in Social Sciences with an emphasis in cross cultural cognition and social networks. His areas of specialization included developing generationally effective leaders, creating healthy organizational culture, understanding the impact of culture on cognition and emotion. His research focus was developing applications of managerial cognition and emotion to specific generational issues. Dr. Rusch published in leading academic journals in his field. He consulted with both non-profit and for-profit organizations developing solutions that are sensitive to both organizational and human system needs. In his university and business activities Craig worked closely with Millennials as both an educator and mentor. Craig passed away in February 2012.

The Training Program

The Managing Millennials training program is a half or full-day workshop to help your managers unlock the potential of the next generation of workers. Learn more...

Buy the Book

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